Trade boardrooms for boardwalks, alarms for ocean waves or the lapping rivers, and let every day start in colors like this.
Trade boardrooms for boardwalks, alarms for ocean waves or the lapping rivers, and let every day start in colors like this.
Horry + Georgetown Counties | August 2026
Prepared by Joe Foster, REALTOR®
The Grand Strand has moved into a more buyer-friendly market. Inventory is higher, buyers have more choices, and negotiation is back—but the story can change dramatically depending on whether you are looking at an oceanfront condo, an inland home, a golf community, or rural property.
Median sold price: $391,750
Median homes for sale: 3,987
Median housing supply: 7.67 months
Median selling time: 50 days
Median sold-to-list price: 96.9%
These regional figures represent the midpoint of the reported Horry and Georgetown County medians. They are not a transaction-weighted calculation of every sale across the two counties.
Horry and Georgetown Counties are telling similar stories in different ways. Both have more than seven months of housing supply, both are seeing homes sell below asking price on average, and both give buyers considerably more room to compare options than during the tightest years.
In plain terms:
➡️ Buyers have more breathing room
➡️ Sellers should expect negotiation
➡️ Correctly priced homes can still move
➡️ There really is no such thing as one single “Grand Strand market”
The counties did not move in perfect step during June. Horry County’s median sold price was $333,500, while Georgetown County’s was $450,000. Georgetown County also experienced a sharp monthly drop in its median sold price, while Horry County was comparatively steadier.
That does not mean one county suddenly became stronger or weaker than the other. The mix of properties closing in any given month can move a median quickly—especially when oceanfront condos, luxury homes, manufactured housing, rural property, new construction, and inland subdivisions are all being mixed into countywide statistics.
Inventory tells a more consistent story. Horry County reported 7,300 homes for sale and 7.68 months of supply. Georgetown County reported 674 homes for sale and 7.66 months of supply. Buyers have choices on both sides of the county line.
Thinking of selling?
Competition matters again. Pricing, condition, photography, presentation, and the total cost of ownership all influence how buyers compare your property. A home can still sell well, but simply putting it on the market and waiting for buyers to compete is no longer a reliable strategy.
Thinking of buying?
This is a much more shopper-friendly environment. Buyers may have more time to compare properties and more opportunity to negotiate price, repairs, closing costs, or other reasonable contract terms. That does not mean every seller is motivated or every well-priced property will sit.
Watching values?
Regional statistics are useful for understanding direction, but they become less useful when applied to a specific property. Myrtle Beach condos, Conway subdivisions, Pawleys Island homes, Georgetown waterfront property, North Myrtle Beach vacation rentals, and rural acreage can all behave very differently.
August and September keep the Grand Strand busy well beyond the beach. Music on Main continues in North Myrtle Beach, the Myrtle Beach World Amateur Golf Championship brings thousands of golfers to the area, and September brings events including the Georgetown Art & Wine Walk, the Atalaya Arts & Crafts Festival, the Aynor Harvest Hoe-Down, and NMB Live!
Event schedules can change, so confirm dates and details before heading out.
The Grand Strand stretches from oceanfront resorts to historic waterfront neighborhoods, master-planned communities, rural acreage, and small inland towns. The regional headline is useful—but the property type, neighborhood, ownership costs, and local competition are where good real estate decisions begin.
Joe Foster, REALTOR®
📞 (843) 608-1479
📧 mail@joefosterjr.com
This summary is for informational purposes only and is not an appraisal or guarantee of value.
Data is sourced from Realtors Property Resource® (RPR), MLS, and public records; information is not guaranteed.
Market statistics reflect all residential property types and may not include all transactions.
Market conditions can change rapidly and vary by property and location.
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